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New Interviews on Real-Time VOD Ad Insertion and Developing ARG's for "Lost" and "FlashForward"

--Plus The iTV Doctor on Interactive TV for "Fans," Set Top Box 2009 Coverage, and More

[itvt] has just published interviews with senior executives from 1) BlackArrow, an advanced advertising specialist which announced earlier this week that its VOD ad-insertion platform--which enables ads to be inserted into VOD content on-the-fly--has gone live with Comcast in Jacksonville, Florida; and 2) Hoodlum, an alternate reality gaming (ARG) specialist which recently won a primetime Emmy for "The Dharma Initiative: Dharma Wants You," an ARG it created for the ABC

Radio Interview: Members of the Awards Committee of the Academy of Television Arts & Sciences Interactive Media Peer Group

In this recorded interview, members of the Academy of Television Arts & Sciences Interactive Media Peer Group Primetime Emmy Awards Committee--Sanjit Das (ABC), Geoff Katz (Code and Theory), Marcelino Ford-Livene (Intel), Suzanne Stefanac (American Film Institute), and Marcia Zellers (Vendaloo)--discuss the finalists for the 2008 Primetime Emmy Awards for Outstanding Creative Achievement in Interactive Media and why they were chosen; describe the judging process; explain why the Awards are focusing increasingly on interactive storytelling; outline significant trends they noticed among this year's entries; and much more.

International Interactive Emmy Award Winners Announced

At the MIPTV conference in Cannes earlier this month, the
International Academy of Television Arts & Sciences announced the
winners of its International Interactive Emmy Awards (note: the
awards, which were organized in partnership with Reed MIDEM, were
hosted by UK comedian, Brian Conley). The winners (together with
descriptions of their winning projects, provided by the International
Academy) were:

[itvt] Radio: Update on the Television Academy's Primetime Emmys for Interactive Media

 In this recorded episode of [itvt]'s talk radio show, "The TV of Tomorrow Show with Tracy Swedlow,"

[itvt] Radio - BitTorrent President, Ashwin Navin, on the Company's Detente with Comcast

--The Interactive TV Month in Review

In this recorded episode of [itvt]'s new talk radio show, "The TV of Tomorrow Show with Tracy Swedlow," Ashwin Navin, co-founder and president of peer-to-peer technology provider, BitTorrent, discusses that company's recently announced agreement with Comcast, which calls for them to work together to address infrastructural issues raised by the growing popularity of video and other rich media on the Internet.



[i]Database

 

Our [itvt] free industry database called The [i]Database contains many listings of operators, broadcasters, software developers, design firms, manufacturers, Web sites, consultancies and many more organizations and people working in the interactive multiplatform TV industry. Upload your company or yourself!

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