At the Sundance indie film festival Monday, multiplatform VOD and games company, Atom Entertainment (note: the company–which was founded in 2001 via the merger of AtomFilms and Shockwave.com–offers around 1,000 short films and animated titles on its AtomFilms.com broadband VOD portal and a range of games on its Shockwave.com portal; it claims that AtomFilms attracts a monthly audience of 5 million consumers), launched a program called "AtomFilms Studio," which it says will provide funding to independent producers looking to create short films and other content specifically targeted at broadband and mobile platforms. The company has announced six projects that have been developed under the auspices of the new program, and says that it expects to announce "dozens more" over the course of the year. The first projects to be developed under the program will be distributed this spring on the AtomFilms portal and via Atom Entertainment’s various broadband and mobile partners. AtomFilm Studios is "the first development house dedicated to producing content for distribution online," an Atom Entertainment spokesperson told [itvt]. "There have recently been many announcements about networks repurposing content for Internet TV, but AtomFilms is investing resources to develop original content for the Internet."
The six announced projects developed under the auspices of AtomFilms Studio are:
–"Casual Encounters" (created by Mike Mohan) a six-episode reality TV series, inspired by the "Casual Encounters" section of the online community, Craigslist.
–"Wanna See My Bug (created by Efram Potelle and Kyle Rankin, the winners of Project Greenlight 2), a special-effects-driven short.
–"New Boobs" (created by Matthew Bonifacio), a comedy in which a young woman, obsessed with her flat chest and in love with her handsome neighbor, considers getting breast implants in order to win the neighbor’s affection.
–"Dog Years, Chapter 2" (created by Sam Hearn and Richard Penfold), a sequel to the international award-winning short about a dog and his owner.
–"Game Over" and "Cemetary Sex" (created by PES), which Atom Entertainment describes as "a stop-motion homage to old school videogames and a unique sex story."
Atom Entertainment says that the six projects were selected for funding "based on their potential to deliver quick, shareable, instantly gratifying entertainment experiences to consumers in online and mobile environments."
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