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Edgeware, a Stockholm-based provider of VOD server systems, and Oregan Networks, a UK company that specializes in embedded media browsers, say that Edgeware’s new solid-state Reflex 2x Web TV Server is interoperable with Oregan’s media browser client. According to the companies, the combined system helps solve the technical and economic challenges of “over-the-top” (i.e. over the public Internet) video service delivery, because the Reflex 2x offers high aggregate throughput and reduced latency and Oregan’s embedded video streaming client is designed for use with resource-constrained consumer electronics products. Edgeware claims that the Reflex 2x server (which, along with the company’s Orbit 2x server, is being integrated into Alcatel-Lucent’s 5910 video server, under the terms of an agreement announced earlier this month) can deliver up to 32,768 concurrent video streams over the public Internet, and that it can be co-hosted close to consumer premises because it occupies just 1RU, consumes a maximum of 85 Watts of power, and requires minimal maintenance. Oregan, meanwhile, bills its Media Browser as providing a Web standards-based “fast-track” media solution for manufacturers of IP-connected TV’s and set-top boxes who are looking to deploy user-generated and rights-managed Internet video services across a range of form factors. The company claims that the software runs an advanced user interface and video applications in a limited memory footprint, thus enabling optimal implementation on low-cost iDTV and set-top box media decoder chipsets. “Oregan is pleased to work with Edgeware on creating cost-efficient video distribution systems that remove key hurdles in deployment and operation of Web services: performance bottlenecks, maintenance and overall quality of experience,” Oregan’s VP of marketing, Milya Timergaleyeva, said in a prepared statement. “Our successful cooperation was made possible through the best use of Internet standards on both the server and client. Moreover, the standards-based approach facilitates ease of content creation by service vendors in the areas of user interface design, interactive advertising and video streaming features, such as preview, download and trickmode support.”

In related news: Edgeware recently secured the first deployment of the Reflex 2x Web TV server. The deployment is with Finnish broadband service provider, Maxisat, which is using it to extend the reach of its TV service to consumers located beyond the reach of its closed IPTV networks. It will initially use the Reflex 2x servers to deliver multicast linear TV channels over the open Internet, and plans to eventually also offer Internet-delivered nPVR and VOD services. “Extending the reach of successful IPTV services beyond closed networks can provide significant additional revenue flows and also profitability via economy of scale,” Edgeware’s director of business development, Jon Haley, said in a prepared statement. “Delivery however must be based on a highly scalable platform that can be deployed without linear cost growth. Expansion of Maxisat’s services via the Reflex 2x platform achieves this goal.”